Branding Our Partners & Dungeons & Dragons
I attended the CyberRisk Alliance event hosted by J.D. Miller and walked away with new perspectives on how we think about cybersecurity, branding — and yes, even Dungeons & Dragons.
AI remains the ever-present buzzword. Every company wants to adopt it.
But one of the most thought-provoking ideas at the summit was the opposite:
🚫 What’s your exit strategy for AI?
If your current model becomes obsolete, how do you swap it out safely?
The risk management behind that question alone is colossal.
Then came a nostalgic moment — Reebok. I hadn’t heard that name in years.
Sean Barnes put two logos on screen: Reebok and Nike.
The contrast was striking — one nearly forgotten, the other iconic.
His point? Branding matters in cybersecurity too.
When we partner with vendors, we’re not just buying tools; we’re aligning with their clarity, visibility, and reliability — their brand trust.
Later, Amy Chaney shifted the conversation to cross-sector collaboration and intelligent fusion — how industries can share insights to strengthen collective defense against RaaS (Ransomware as a Service).
Hackers are literally platforming their services to startup hack-teens.
Her talk instantly reminded me of tabletop exercises (TTX) and, naturally, Dungeons & Dragons.
Instead of rolling dice under a dungeon master, teams face scenarios from a facilitator:
“The AWS Castle has been breached — what now?”
The result? Open dialogue, creative collaboration, and playbooks that can save the cyber-realm from total annihilation… or at least a catastrophic breach.
And before we logged off, Amy dropped one final quest item:
“Do you have your Quantum-Ready Roadmap?”
With Q-Day approaching and Shor’s Algorithm looming, it’s a reminder that even in cybersecurity — every hero needs to prepare for the next evolution of magic. 🧙♂️✨